CO Design & Print Studio's office is based in Pretoria, we offer professional and affordable design, illustration, and print services. Whatever you need, we can help, and at really low prices that will make your pocket smile!
We create innovative and inspiring designs for all of your needs. Our expertise includes compelling visual identity and brand designs, authentic illustrations, digital design for on-screen marketing, social media, high-quality printing products and so much more. We also offer advice on all aspects of your print and design requirements.
Our mission is to treat every client with the same care, respect, and dignity as we ourselves would like to be treated. To consistently deliver superior quality products and designs through our attention to detail and our innovative services. By providing our clients with the highest quality print services available, in the fastest, most affordable way possible, we will create long-lasting, mutually beneficial relationships. It is our goal to surpass our client’s expectations on every project in order to make them more successful.
Your branding and marketing materials are often the first point of contact with potential customers. You don’t get a second chance to make a first impression, and therefore your communication materials need to convey the right image. A design agency will produce marketing materials that will help to impress upon potential customers the professionalism of your company and the service you offer. By producing your own marketing materials you run the risk of appearing amateurish, meaning the loss of potential customers.
Copyright for all work carried out by CO Design Studio transfers to the client as soon as the balance has been settled in full. We do, however, reserve the right to use any work for promotional purposes.
Do you have a great idea for a product or service? These are a few things we would recommend to any start-up business to get off the ground:
Numerous articles expound on what things you need before seeking angel investors (put together a board of advisors, analyze your market, write a business plan). But you also are going to need some marketing materials that show you are a professional and explain what you do.
Yes, you don’t have much to spend on marketing, but a little bit spent the right way will put you in good position to influence potential customers.
Here are four things you need to have for your initial marketing:
1. A logo.
Start-up companies usually take one of two approaches to getting a logo:
One of the principals comes up with something “that will work for now” using Microsoft Paint or Photoshop Elements, a trendy font and some clip art. The problem is – it looks like someone did it in 5 minutes on the computer and doesn’t show a professional approach to your company.
The company goes to the “get a logo designed by someone for R50” websites and gets a generic logo that looks like thousands of other companies out there (and may have been stolen from one). Also, by the time you get the logo in the digital formats you need, you’ll probably spend a lot more than the minimum.
What’s the right way to get a logo? Hire a professional graphic designer. To minimize the time you spend using the designer’s services (and keep it cost-effective), first put together a page with logos you like the look of. If you have some basic branding ideas, make sure you list them out – but your designer may advise against a particular color scheme or approach based on his or her expertise, so keep an open mind and work together on creating this most important corner stone of your business identity.
Use a cheesy, quick logo and you’ll pay for that, both in perception and in getting everything you’ve put that logo on (cards, brochure, clothing, sign, vehicles) reprinted or recreated once you realize that it is badly done.
2. Business cards.
These can be simple – the logo and your contact information. They should be printed on good quality card stock, not on the flimsy paper you put in your printer and run off yourself.
Having the designer who made your logo put these together shouldn’t cost too much more and can pay off in looking professional.
3. Basic website.
This is another thing you can probably put together yourself, but like the logo, you’re probably going to either come up with something that looks like a high school student did it for a class project and/or end up spending more for a web service than you would if you hired a professional local designer to work directly with you and come up with a site that reflects your branding.
Your site doesn’t need to be elaborate. At this point, you’re not looking for great search engine optimization – you need a site that can be expanded, that doesn’t do anything to get it banned from Google and other search engines, and that looks good for investors.
Start with a few pages: Home, About Us, About our Product or Service, Resources, Contact Us.
4. Good photos.
It’s true that “a photo is worth a thousand words.” Make sure you have great product or service photos. These can be used on your website, in your printed materials and in presentations. Grainy, dark and low-quality images will not help you present your company in a professional manner.
Need help with any of these materials for your start-up? Contact CO Design Studio today for a quote so you can start budgeting for these essential marketing components.
The easiest way to send us artwork is to email it to info@codesignstudio.co.za. If the file is too big for email, please use We Transfer or Google Drive and send us the download link.
Outputting your artwork to PDF/vectors is the preferred format for high quality printing. We require the following export settings in your PDF:
- 3 to 5mm bleed
- CMYK for print (RGB will not be accepted)
- All text curved
- Crop marks
- Bitmap Images or Jpegs at lease 300dpi
Monday
8:30am - 4:30pm
Tuesday
8am - 4:30pm
Wednesday
8am - 4:30pm
Thursday
8am - 4:30pm
Friday
8am - 4pm
Saturday
Closed
Sunday
Closed